Most Popular Residential Throughput Speed?

Verizon announced that there is "no application that would need a Gig in the home" and they charge $290 a month for 500 Mbps service. In residential service, what is the most popular throughput speed among your customers, and why are customers buying that speed?

For us it is only 5Mbps download speed that most get. As long as they can watch Netflix or play online games they are happy.

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Mbps service. In residential service, what is the most popular throughput speed among your customers, and why are customers buying that speed? _____________________ Kaleem

Our most popular package is 5 Mbps as well. Naturally it is the cheapest. These days we are selling 5, 10, and 20, each with varying amounts of data. 10 Mbps has a pretty good take rate but 5 Mbps is king.

Like James said most people just care about the application performance. Those on 10 Mbps tend to have multiple NetFlix viewers or download stuff and actually keep an eye on their speeds.

Our most popular speed in our extremely rural areas is 3Mbps. Which is our lowest speed plan offered. Our most popular in more populated areas is 15Mbps which is our lowest plan. Most of the time it seems our customers will purchase the cheapest plan and see if it works for everything they want it too i.e. Netflix and it normally does. Sometimes our 3Mbps customers will upgrade if they have multiple people streaming video at once. 

Wow, how do you get away with a 3mb plan?  Our lowest plan is 15mb down / 2mb up and some people still want faster.  We only charge $45 / month to start, but it is sufficient for most people, our average capacity is running about 120mb with about 350 subscribers.

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Are you running an an urban or suburban area Ryo Haines? If we gave everyone 15 Mbps tomorrow most would not even notice... a lot of these people were dialup-only until about five years ago.

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In NZ we have a fibre to the home build happening in all major towns and cities.

Netflix is launching later this month, and so my rural customers have started ringing up asking about the plans and if our biggest plan (100gb) will be enough and if they can have unlimited.

We have historically given everyone the fastest speed we can offer which has been set at 8mbits down/2 up network wide, with the slowest performing delivery area being the one that sets that speed, and instead we bill based on the gigabyte.

This has meant we are now looking at massive backhaul upgrades which is difficult when customers hear of things like air fibre and complain that we are not giving them fibre speeds when they dont understand that you cant use solar power to run an air fibre unit, and its not point-to-multipoint.

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